Photo by Aleesha Wood on Unsplash.
The fact is that we can't change other people, only ourselves. But in the "post-truth" era, it's hard to distinguish facts from fiction. And when bad ideas are repeated, people start believing in them.
Why Facts Don’t Change Our Minds explores the topic further, suggesting that you can influence people and perhaps even change their mind by befriending them first, bringing them to the same social group. Very interesting read!